Include
a good clear picture of your item. The more images, the better as
Buyers want to buy a product they can see from all angles and know the
Seller is serious about the item quality.
List
at “No Reserve” (NR) with a very low starting bid amount. Highlight “No
Reserve” in your title to catch buyers’ attention and start the bidding. NR items encourage Buyers to bid and land a good buy.
Describe the item accurately and concisely. Don’t be too wordy but be sure to list all the selling points.
Extol
the benefits of your product by telling the Buyer how your item helps
them by saving time, money, stimulating curiosity, entertain the kids,
etc.
Communicate with Buyers in your "About Me" page. Let Buyers know your experience and any expertise you have with the goods.
State
your policies, terms and conditions on selling. Buyers trust Sellers
that are clear on how they conduct business. List the condition on the
good, how many you have to offer, shipping times and prices, and return
policy.
List
in multiple categories. For example, listing your old coin will get
more attention in the “Collectable” and “Coin” categories.
Accept
multiple payment methods. Buyers vary in their payment preferences so
by accepting PayPal for credit cards, checks, money orders, and wire
transfers, Sellers can appeal to a broader range of Buyers.
Let the Buyer know the weight of the item and calculate the domestic and international postage. Check postage rates online.
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(Q) How Do I Take Good Pictures?
(A)
Pictures sell the item so make sure your item is cleaned up and looking
its best. Show ALL the parts, cables, holders - everything that is
included. Take pictures from several angles – back front, sides, top
& bottom if you think it will help the Buyer. The more buyers can
see, the more likely they’ll buy your product and not your
competitor’s. To showcase your item, try the following tips:
Put
the item against a plain background such as a white wall or sheet.
Avoid underexposing your photos, however, when shooting against a white
background or in bright light. Use the over/under expose button on your
camera to adjust the exposure. Increase the exposure by +1 to let more
light into the camera so the background becomes pure white.
Make
sure you have good lighting by shooting outdoors or with a strong
light. Don’t use a direct flash as it will wash out colours and
details.
Cleanup the background so that
there are no distracting objects. Fill the frame with the item so
Buyers can see details. Focus your camera at close range objects by
using the macro setting on your camera. Crop your photos so only the
item is featured.
Use a tripod to avoid blurred pictures. Don’t always rely on the auto focus on your digital camera.
Save your pictures as JPEG files and increase the compression so they download more quickly.
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